Today I’m writing a little more about using a local Tooele agent to sell your home.
Yesterdays post about using a local professional to buy or sell real estate in Tooele County caused a stir. Mostly from other agents (from Salt Lake) that felt like I was putting too much emphasis on being a “local” agent. The evidence they presented was that with all the available on-line tools for agents as well as their clients, I was being old school in suggesting that proximity was an attribute. They suggested that it was old fashioned & backward not to utilize the many high tech tools and communication apps to stay in contact and provide information to clients.
Then there were the comments from sellers about not needing an agent at all in a market as seller friendly as this one. Plant a home for sale sign in the yard and sit back and watch the offers pile up.
I’ll deal with both of these mindsets in a minute, but first take the time to click on the recent Keeping Current Matters article to see what they think about using a local Tooele agent to sell your home.
When a homeowner decides to sell their house, they obviously want the best possible price for it with the least amount of hassles along the way. However, for the vast majority of sellers, the most important result is actually getting their homes sold.
In order to accomplish all three goals, a seller should realize the importance of using a real estate professional. We realize that technology has changed the purchaser’s behavior during the home buying process. According to the National Association of Realtors’ 2016 Profile of Home Buyers & Sellers, the first step that “…44% of recent buyers took in the home buying process was to look online at properties for sale.”
However, the report also revealed that 96% of buyers who used the internet when searching for homes purchased their homes through either a real estate agent/broker or from a builder or builder’s agent. Only 2% purchased their homes directly from a seller whom the buyer didn’t know.
Buyers search for a home online but then depend on an agent to find the home they will buy (50%), to negotiate the terms of the sale (47%) & price (36%), or to help understand the process (61%).
The plethora of information now available has resulted in an increase in the percentage of buyers who reach out to real estate professionals to “connect the dots.” This is obvious, as the percentage of overall buyers who have used agents to buy their homes has steadily increased from 69% in 2001.
Bottom Line About Using Local Listing Agent
If you are thinking of selling your home, don’t underestimate the role a real estate professional can play in the process of listing and selling your home.
More to the point, don’t underestimate the value of listing your Tooele house with a local brokerage that can have an agent in your living room in 15 or 20 minutes. All offers are NOT THE SAME, and when you get 4 or 5 at the same time you will need help sorting out the one that is best for you and your family.
A misstep here could be very expensive.
If you would like to talk further about that, give me a call; Berna Sloan 435-840-5029. If you think you might need a local agent, I’d like to apply for that job. Check out what I’ve done on my Bernas Bio page, or read some of the things I have written and shared on Bernas Tooele real estate blog.
We can always talk more about using a local Tooele agent to sell your home……Me!